Authoring /
Writing

 
High Quality Written Material
SUCCEEDS.
  

WRITTEN CONTENT and STYLE  PREDICT SUCCESS.

It takes professionals to produce quality content.   Some people are wizards with numbers, others with machines, but few are expert Wordsmiths, who produce cogent, smooth, compelling text that informs and motivates.

Writing, today, is still the very essence of communication - much as it was 100 years ago.   Now, as then, rambling text and long, dry tomes make most readers just lose interest and drop out.

You can tap into T-21's professionals' expertise - just when you need it and only for as long as you want it.   As with any communication - an interesting Speech, Article, PowerPoint™ or Flash™ Presentation must start with careful writing.   T-21's Authors / Writers have honed their skills by education and constant application of their trade.   You can take advantage of it and only pay for what you use.

 

For T-21 examples of how Authoring can help, click: 
Authoring / Writing Service - Examples

 

 
WRITING PERSPECTIVE.

Paradoxically, the person who best knows a subject is often least able to communicate it to those who know little about it.   Most of us feel that we write well enough.   But, it's wise to recognize the near impossibility of anyone objectively evaluating their own work from a reader's point-of-view.   Why?  Because, they lack an outside point of view and can take certain things for granted that others will not.

T-21's professional authors can provide the  outside perspective  your communication needs.   Our writers constantly hone their skills and create cogent, concise, and compelling text that speaks directly to your target audience.   Effective communication is why politicians have speechwriters, who mold their communication to their constituents' perspective.   Similarly, this is why T-21's Authoring / Writing Services can help you.
 

 
EFFECTIVENESS, EFFICIENCY, and COST of HIGH QUALITY WRITING.

     Your communication goals must be to:
 

 
HOW IT'S DONE.   To do this, your message must take the shortest, most logical route from your audience's current viewpoint to the one you're trying to convey.   This takes expertise that requires training and practice.   T-21's professional Authors / Writers bring this expertise to your projects.
 

WHEN IT REALLY COUNTS - GET A PROFESSIONAL.    Here's an analogy:  If you need new carpeting, should you spend countless days, weeks, and months to learn carpet-laying - or should you concentrate on your main business and hire professionals?

The most practical answer is:  Hire the professionals;  they'll do it faster and with better results.   You concentrate on your main business and they concentrate on theirs.   Similarly, T-21's Authors / Writers concentrate on their proficiency (Writing)  and  you concentrate on yours.
 

It Just Works.

 

 
THE AUTHORING PROCESS.
 

 
WHAT  T-21's AUTHORING  CAN DO FOR YOU.

     Almost anything you might want.   Here's a just a small generic sampling:
 

 
COST of QUALITY WRITING SUPPORT SERVICES.

When it's important, get the best:  T-21.   You'll always gain by T-21's professional Authors' expertise and outside perspective.   Since they write day-in and day-out, they get your jobs done faster and less expensively.   Actual costs for Authoring / Writing varies, depending on:  length, subject matter, complexity, target audience, preferences, draft iterations, and other factors.   Below are averages for total finished product costs: 
 

¹ PCP:   PER (FINAL) COMPLETED PAGE.   Average costs for all work to Final Copy, including information gathering, reviews and revisions.   'Pages' are measured at 66 Lines with type Double-Spaced in Arial typeface.

 
T-21's Authoring / Writing services are billed on our standard 'Completed Work Minute' (CWM) basis;  (for more on this, click:  CWM).   All job estimates are based on the availability of information, expected length of text, target audience familiarity with the subject, and complexity of subject matter.   Estimates are only a basis for initial Billing Purposes;  charges will accrue from the actual CWM's expended.   For more on T-21 Charges, click:   T-21 Payments Policy.   For a listing of Departmental Rates, Click:  T-21 Rates.    (CLOSE ENSUING PAGES AFTER VIEWING).

 
EXPLORE T-21's  WRITING SERVICES.

It costs you nothing to explore T-21's services.   Look into our professional Authoring / Writing services and consider their value in your situation.   If you see that they might benefit your organization - just click  CONTACT T-21.   Remember, you can use T-21's Authoring Services whenever you need them;  when you don't - your Work Costs drop to zero.  

Thank You for Considering T-21.